Production & Implementation: Where Design Vision Meets Print Precision
My curious journey in production and implementation began early in my career, when I was fortunate to be trained by one of the industry's top production artists. This foundational experience laid the groundwork for a career that would seamlessly blend design creativity with technical expertise.
My skills were quickly recognized, leading to a pivotal role at Primo Angeli, where I was soon promoted to oversee the production department. I was responsible for all final mechanicals on renowned brands such as Torani, Clif Bar, Ben & Jerry's, Sara Lee, Chupa Chups, and Nestle. This experience exposed me to a diverse range of packaging challenges and print processes, enriching my technical knowledge and problem-solving abilities.
Throughout my career, I've alternated between design and production roles, a unique path that has strengthened my capabilities in both areas. This dual expertise—a rare combination in the industry—allows me to bridge the gap between creative vision and technical execution, ensuring that designs are not only visually striking but also optimized for production.
My expertise in color analysis and pre-press workflows, cultivated over years of hands-on experience, became instrumental in ensuring accurate translation from concept to final product across various substrates and print processes. Whether refining brand marks, launching new product lines, or creating holiday gift packs, my attention to detail and technical knowledge ensured consistency and quality at every step.
In essence, my approach to production and implementation is holistic—a rare blend of design intuition and technical mastery. It's an approach that has consistently delivered results across national and international brands and projects, and one that I continue to refine with each new challenge.